Driving people to visit your website is an excellent way to start gaining new patients. Sadly, more than 90% of people who visit your website won’t give you a call or convert into new patient leads. Furthermore, unless you have a plan to turn them into repeat...
Incorporating branding strategies into your marketing plan will help you establish a connection with your target market and raise awareness of your practice’s offerings. An integrated branding strategy doesn’t produce leads by itself, but rather, it concretizes a...
Where are patients searching for practices today? Online marketing strategy. Whether we like it or not, we’re living in a ‘digital-first’ era. And the much-coveted top spot on the first page of Google in an actively seeking patient’s search results is the name of the...
It can be intimidating to create a robust marketing strategy for your healthcare practice. Most practice owners are unsure of where to start, especially today, as there are so many marketing and promotional channels to consider. To make the marketing strategy-crafting...
